Brandeins Magazine – Sugru

We visited Jane Ni Dhulchaointighin in the workshop of her start-up Sugru last month for Brandeins Magazine. Sugru is a self-setting rubber that can be formed by hand. It moulds like play-dough, bonds to almost anything and turns into a strong, flexible silicone rubber overnight. It can be used for almost anything and it was great to see some of it in action.