Our advertising work for Carl Zeiss has finally been published. As photographers we’re very familiar with Carl Zeiss lenses, though these fancy machines were something else! I sometimes wished lenses like these were available for our close up work too… We created an image archive based around key visuals for their b2b and b2c market. Those can now be seen in various print publications, online as well as during your next visit at your friendly dentist. Thanks to the entire team for three long but rewarding days, especially to our production manager Regina Kaczmarek!
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